The Denver campaign encourages athletes to train in Denver by highlighting the benefits of high-altitude training. As a mile-high city, Denver provides an environment that can help athletes improve their performance and athletic abilities. The campaign includes a simple, recognizable logo, an airport poster, a ski chair banner ad, and an informational website designed in Figma. These pieces are tied together by the tagline “Welcome to the Mile High Advantage.”
Instagram Posts
Billboard
Airport Ad
Website Prototype
